SPARK Insights by Coach Reg – Issue #0021

Yesterday, I handed a room full of entrepreneurs a book.

Not a polished keynote. Not a pitch.
A book I never meant to write until I realized I couldn’t not write it.

This is the full story. The truth behind how the SPARKS came to life.

It Started With a Single Sentence – January 30

I was on the phone with Scott Schang. We weren’t talking about sales tactics or marketing mechanics. We were talking about what people actually feel when they interact with your work.

Scott said:

That was the pivot point. I stopped thinking like a strategist.
And I started listening like a storyteller.

The AI Mirror Arrives – April 5

I began working with a GPT that Scott built, essentially an AI thought partner that could reflect not just what I said… but what I meant. That tool became my co-writer, my pattern detector, and my late-night conversation partner.

I dropped in 35 SPARK Session recordings.
We pulled out 20 key engagements that felt like turning points.
Moments where the soul cracked open and clarity came rushing in.

We turned those into anonymized short-form stories.
Honest. Raw. No fluff.

The "Duh" Reminder – April 8

A few days later, I had a call with Kelsey from Curiosity Island. She said:

Of course it is.

I’ve run a storytelling company for 10 years. I’ve led Strategic Story Workshops. And yet I had forgotten the thing that moves people most isn’t my frameworks, it’s the moments.

So I stopped outlining.
And I started building something real.

7 Days, 6 Models, 1 Book

From there, everything clicked into place.

• I worked with ChatGPT to distill the six core frameworks I use again and again.

• Not because they’re new ideas, but because they’re mine in flavor. They came through at 3am, in dreams, during whiteboard scribbles and conversations with trusted confidants.

• I organized the stories into four sections: The Darkness, The Friction, The Flame, The Blaze.

The result? A book I wrote in one week.

Not to teach.
To transmit.

Haven’t Read It Yet?

Here it is. No opt-in. No funnel. No tripwire.
Just a mirror and a gift.

👉 bobregnerus.com/sparks

Read what calls you.
Highlight what stings or shimmers.
That’s your SPARK.

Final Reflection

This wasn’t a writing project.
It was a remembering.

the SPARKS allowed me to BE on stage so others could BECOME.
And that’s the work I’m here to do.

If this story landed, share the book.
Forward this email.
Send the link.

Or just send someone a story that moved you.

Let the ripple begin.

Coach Reg

P.S. Very soon, I will be sharing a way for you to learn about this GPT I talked about, and have weekly integration guidance and connection. It’s powerful. It’s aligned. It’s for you.

I will announce details soon, but let me know if you want first dibs by replying to this message 🙂