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the SPARKS Are Here
Why I Wrote a Book in One Week am Sharing It Today
SPARK Insights by Coach Reg – Issue #0020
Right now, April 23, 2025 at 11:11am CDT, I’m standing on stage, guiding a room of visionary entrepreneurs through a live transformation experience at Perry Marshall’s Equity 2.0 Seminar.
Some are here with me in person.
Some are joining us virtually from around the world.
And at this exact moment, I’m handing them something I’ve never shared before.
Not a slide deck.
Not a product.
Not a pitch.
A book.
✨ Introducing the SPARKS
This isn’t a typical business book. It wasn’t pre-planned. It wasn’t ghostwritten or beta-tested or edited over six months.
It was built in one week.
I pulled 35 of my most powerful SPARK Sessions.
I worked with ChatGPT to identify 20 moments of true transformation.
We turned those moments into anonymized narratives: stories you can feel, not just analyze.
Then we paired them with six core frameworks I’ve never shared in one place.
The result is the SPARKS: a mirror, not a manual. A book that lets you drop in, flip to any page, and walk away with a jolt of clarity, resonance, or release.
It’s not perfect. It’s not polished.
It’s Version 1.0 on purpose.
📘 Read It Now – No Opt-In, No Strings Attached
Download it. Flip through.
Don’t try to “get through” it. Just feel what lights up.
Let that be your SPARK.
Why Today?
Because this week, I stopped trying to be the smartest person in the room.
I’ve spent months preparing for this event by refining slides, sketching models, rewriting outlines, wrestling with how to say something new.
And two days ago, it hit me:
I don’t need to teach something new. I need to be fully me.
The biggest impact I can make isn’t through strategy. It’s through frequency.
This book is how I become that frequency so the room can feel it… and mirror it back.
I’m not here to teach.
I’m here to transmit.
🔥 SPARK:
The work that scares you the most. The thing you think isn’t ready, polished, or impressive enough…
That might be the most important thing you’re carrying.
Don’t wait for perfect.
Don’t wait for permission.
Release it.
And let it do what it came here to do.
👀 Tomorrow: A Special Behind-the-Scenes Edition
For the first time, you will receive SPARK Insights (Issue #0021) TOMORROW.
There, I’ll tell you the full story:
The January 30 call with Scott Schang that cracked everything open
The April 5 AI work that changed how I saw my coaching
The aha with Kelsey on April 8 that reminded me story is my native language
The decision to build this book in one week with no hesitation, no holding back
And how I created something that lets me BE… so others can BECOME
That’s tomorrow.
Today, just open the book.
Flip to any page.
Let it find you.
That’s your SPARK.
Coach Reg